Packaging Solutions · Product Launch Kits
Custom Product Launch Kits and PR Boxes
RoboSouls produces custom product launch kits and PR boxes: the box, a fitted insert for every item and the printed cards and leaflets that go inside, made together so they match. Offset printing and all finishing, including foil stamping, embossing, debossing, UV coating and soft-touch lamination, are done in-house at the RoboSouls production unit in Naraina, New Delhi. Kitting and dispatch are available per project, and kits are quoted per job.

Product launch kits and PR boxes: a custom box, a fitted insert for every item and the printed pieces that go inside, produced together so they match. Kitting and dispatch are available per project.
Available variants
Specifications
- MOQ
- Quoted per job
- Box
- Rigid, magnetic or mailer
- Insert
- Fitted per item
- Lead Time
- Confirmed at quotation
1. What is a product launch kit?
A product launch kit, or PR box, is a custom box that presents a new product to the people who matter first: media, creators, retail partners or early customers. It is usually the product plus a few supporting pieces, such as a printed card, a leaflet or samples, each held in its own place in a fitted insert. The box is designed so that opening it is part of the launch.
RoboSouls produces the packaging: the box, the insert and the printed pieces, made together so colours, sizes and finishes match.
2. Which box should a launch kit use?
The box is chosen by how the kit will travel and how it should open.
- Rigid box
- A formal, premium reveal for hand delivery or for sending inside an outer carton.
- Magnetic book-style box
- Opens like a cover and closes with a click, so it is kept and reopened.
- Printed mailer box
- Ships by courier on its own and opens onto print inside the lid.
3. How do you hold several items in one kit?
With a fitted insert: one cavity per item, sized to that item, so the kit looks arranged when it is opened and nothing moves in transit. A card or leaflet usually sits on top of the insert or in the lid. RoboSouls creates the dieline and insert pattern in-house, prints the box wrap and the cards offset on sheets up to 28 × 40 inches, and applies foil, embossing, debossing, UV or soft-touch in-house.
4. How long does a launch kit take?
It depends on the box structure, the number of finishes, the insert and the quantity, so RoboSouls confirms the lead time and minimum quantity when it quotes. Launches have fixed dates, so work back from the date the kits must be in hand: artwork and dieline approval, a physical sample, production, then kitting and dispatch. Kitting and dispatch are available per project, and rush jobs are handled case by case.
- Items
- Every item in the kit, with dimensions and weight
- Quantity
- How many kits, and any variants
- Box and finish
- Rigid, magnetic or mailer; foil, emboss, soft-touch
- Printed pieces
- Cards, leaflets or stickers that go inside
- Dispatch
- One delivery address or many, and the date kits are needed
5. Questions about product launch kits
What is a product launch kit?
A custom box that presents a new product to media, creators, partners or early customers, with the product and supporting printed pieces held in a fitted insert.
Which box is best for a PR box?
A rigid or magnetic box for a premium reveal, sent inside an outer if it goes by courier; a printed mailer box if it ships by courier on its own.
Can RoboSouls pack and dispatch the kits?
Kitting and dispatch are available per project. Share the delivery plan with the brief and RoboSouls will confirm it when it quotes.
How much does a product launch kit cost?
It depends on the box structure, the insert, the finishes, the printed pieces and the quantity, so RoboSouls quotes each kit per job rather than publishing a price. Share the items, quantity and finish you want for an accurate quote.
What is the minimum order for launch kits?
It depends on the box, the insert and the finishes, because setup work is the same whatever the quantity. RoboSouls confirms the minimum and lead time for your job when it quotes.
What is the minimum order quantity for product launch kits?
It depends on the format, size and finishing, because setup work is the same whatever the run length. RoboSouls confirms the minimum for your job when it quotes. Share the format and the quantity you need.
Which formats and finishes are available for product launch kits?
Formats include Rigid Launch Box, Magnetic PR Box, Printed Mailer Kit, Fitted Multi-Item Inserts, Printed Cards & Leaflets, Kitting & Dispatch (per project). All finishing is done in-house: foil stamping, embossing, debossing, UV coating and soft-touch lamination, which can be combined on one job.
Can RoboSouls design the artwork and the dieline?
Yes. Custom design, artwork adaptation and dieline creation are done in-house. If you supply your own dieline, it is checked for production before printing.
What is the lead time for product launch kits?
Lead time depends on quantity and finishing and is confirmed when RoboSouls quotes. Rush jobs are possible in some cases and handled case by case, so share your deadline with the brief.
Can I get a sample before the full order?
Yes. Whether a sample is free or paid depends on the job, and RoboSouls tells you which when it quotes.
Do you deliver product launch kits outside Delhi NCR?
Yes. RoboSouls produces in Naraina, New Delhi, and delivers across India. Payment terms are 50 percent in advance and 50 percent on delivery.



